Your marketing strategy
Our marketing strategy workshop helps you align your mission, vision and values with your overall corporate objectives. We evaluate every aspect of your current efforts to identify opportunities for growth.
The key components of a good marketing strategy
Mission, Vision, Values
Clarify your company's primary and long-term objectives.
Identity
Evaluate your brand identity and make sure it resonates with your target audience.
Ideal customer profile (ICP)
Define and understand your ideal customers.
Competitor analysis
Understand your competitors and identify your unique value proposition.
We start with an analysis of your current situation
Enhance your brand's personality, presence and harmony.
Social media
Improve your content strategy and commitment.
Website
Improve user experience, messaging, design and performance.
Search engine optimization (SEO)
Improve your search engine optimization efforts.
Paid campaigns (SEA)
Improve your paid advertising campaigns.
Emailing
Improve the effectiveness of your newsletter campaigns.
Our common goals
1
Analyze your current situation
Conduct a thorough evaluation of your current marketing efforts.
2
Laying the foundations for your online presence
Set up your digital ecosystem for a stable brand identity.
3
Gain visibility
Increase your online visibility with effective digital marketing strategies.
4
Generate leads
Develop strategies to attract and convert potential customers.
5
Strengthening customer relations
Strengthencommitment and customer loyalty.
6
Training in digital technologies
Provide training on the latest digital tools and technologies.
Your sales strategy
Clarify your company's primary and long-term objectives.
The key components of a successful sales strategy
Strategy
Development of a global sales strategy aligned with corporate objectives.
Team
Evaluate and train your sales team to improve performance.
Processes (data & software)
Analyze your sales processes and recommend the best tools and software.
Partnerships
Identify and develop strategic partnerships to broaden your field of action.
Events
Organize and/or participate in events to meet potential and existing customers.
Inbound sales
Create strategies to attract and convert prospects through inbound marketing.
Outbound sales
Create effective sales strategies to reach potential customers.
Customer retention
Implement strategies to retain and nurture existing customers.
Our common goals
1
Optimize your sales strategy
Develop and refine your sales strategy for maximum effectiveness.
2
Improve team performance
Improve the skills and effectiveness of your sales team.
3
Streamline sales processes
Implement effective sales processes and use the best tools.
4
Extending the reach
Identify and exploit partnership opportunities.
5
Engaging customers
Plan and implement successful events and campaigns.
6
Boost lead conversion
Attract and convert prospects through inbound and outbound strategies.
7
Increase customer loyalty
Strengthen existing customer relationships to ensure long-term success.