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Industry

Consumer goods

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Audience

B2B, B2C

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Country

Switzerland

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Services

Strategy, Analytics, SEO, SEA, Social Media

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Challenges

Lack of a clear, coherent marketing strategy

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Solutions

Implementing a multi-channel marketing strategy

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Results

A solid multi-channel marketing action plan

Luxury wine cellars

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Digital optimization for increased visibility and conversion

WineGuard, a specialist in high-end wine preservation solutions, wanted to strengthen its online presence and optimize its digital strategy to attract more customers and offer a more competitive range of services. LANE Digital was called in to structure and implement a comprehensive marketing approach integrating SEO, paid advertising, social media and automation to maximize visibility and conversion.

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